Creative projects (e.g., video production, marketing campaigns, web design, etc.) are characterized by a predetermined budget, strict timeline, and a diverse group of people in the team. Many things happen simultaneously, and requirements changes may occur often and almost arbitrarily. This causes uncertainty about the project timeline and the resources needed (people and money). There … Read more
If you are reading this, you already know that Scrum has three roles: Product Owner, ScrumMaster, and the Development team members. These three roles make or break Scrum, having a crucial role in delivering successful products. These Scrum roles are often different from official job titles, meaning that the development team, for example, can be … Read more
If you’ve experimented with Scrum before, you’re likely familiar with the Scrum Master and Product Owner roles. In case you’re not, here’s a quick breakdown: the Scrum Masters are responsible for improving and maximizing the productivity of the Scrum Team. They have three essential priorities – support the Product Owner, support the Development Team, and … Read more
The roles in Scrum are quite different from other traditional software methods. Given the flexibility and adaptive approach of Scrum, as team members, we get the opportunity to experience new responsibilities and broaden our skills. For example, one can start as a Developer and then migrate to a Scrum Master role, while another can transition … Read more
The Scrum framework can open doors to endless possibilities for problem-solving. It can help Scrum Masters, Product Owners, and the Development Team make decisions quickly, incorporate customer feedback efficiently, and keep everyone on the same page. As a Scrum Master, when it comes to knocking on the right door for the best Scrum tools, the … Read more
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In an age where adaptability is synonymous with survival, the agile approach has transcended its software development confines, offering marketing teams a robust framework to thrive in fluctuating markets. This article will explore the integration of agile methodologies—specifically story point estimation—into marketing operations, its alignment with development processes, and its broader implications for project management. … Read more
Creative projects (e.g., video production, marketing campaigns, web design, etc.) are characterized by a predetermined budget, strict timeline, and a diverse group of people in the team. Many things happen simultaneously, and requirements changes may occur often and almost arbitrarily. This causes uncertainty about the project timeline and the resources needed (people and money). There … Read more
If you are reading this, you already know that Scrum has three roles: Product Owner, ScrumMaster, and the Development team members. These three roles make or break Scrum, having a crucial role in delivering successful products. These Scrum roles are often different from official job titles, meaning that the development team, for example, can be … Read more